Throughout this semester, I have learned about all areas of planning and organizing events. A few things stuck out in my mind as being the most helpful.
1. My first main learning
is in the area of risk management. It is important to think through all
possible risks of hosting an event and not just the obvious ones. You have to
identify the risk, analyze the risk, plan for the crisis, and respond to the
crisis. Well, hopefully you only have to do the first three. It was helpful to
look at the case studies and brainstorm about all of the possible risks with my
classmates to see their perspectives about what can happen. It is always useful
to have more than one person looking at the possible risks of an event, and I
learned a lot from the way they approached it.
2. The second top
learning I had was from our field trip to Social Tables. One slide they
presented was on journey mapping which encourages you to look at all aspects of
the event. There are 8 stages: announcing, attracting, anticipating,
arriving/entering, experiencing, engaging, exiting, and extending. These stages
represent all of the attendees' experiences to do with the event. When I am
planning events in the future, I will make sure that I am considering all of
these aspects and not just the experience during the main part of the
event.
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| It was enlightening to see Social Tables employees so passionate about what they do. |
3. My third main takeaway has to do with our semester long
informational interview project. I learned that if you ask in a professional
manner, people are willing to help you! In the past, I have always shied away
from requesting informational interviews because I felt like I would be taking
up too much of the other person's time and they would not want to do it. I will
be more likely to reach out to people in the future because I had this
successful and positive experience.
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